The Meaning of B.A.D. & CO

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B.A.D. & CO stands for the first names of 4 generations of Beautiful & Strong women in my family. Barbara (my Grandmother), Angela (my Mother), Delanie (myself), and Charlie (my Daughter). I wanted a name that was universal to both Men and Women because we sell products of a wide variety. I also wanted the name to mean something special.  My motivation and determination to deliver exceptional customer service and amazing quality fashion items is my newborn daughter Charlie. I want her to have the best life possible and that starts with a happy and successful mother. I love making others feel good about themselves and I love fashion. So why not mash the two of those things up into a business I can share with others?! This business allows me to share my love of fashion with others and enables me to have a career to provide for my family. Sincerest thanks from my family to yours. We appreciate the love, support, and business. 

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Delanie Jean Neal,

Shop Owner